In partnership with WealthEngine™ (WE), IPM WealthMarker™ provides nonprofits with a prospect rating tool that leverages wealth data and intelligence to drive major and planned giving fundraising.
Using WealthEngine’s core data of 240M individual profiles, IPM WealthMarker™ combines screening with a unique methodology to rate and prioritize prospects who have a high chance of conversion based on wealth and affinity.
IPM WealthMarker™ considers:
Assets such as real estate, stock holdings and ownership of planes and/or yachts
Business information such as title, employer, ownership, stock holdings
Behaviors such as charitable giving, political giving, nonprofit board service
Demographics, for instance age, contact information and marital status
Relationships with business and nonprofit connections
Proprietary Ratings and Scores including Estimated Giving Capacity, Propensity to Give, Net Worth and Estimated Annual Donations
Could IPM WealthMarker™ help your nonprofit? Find out with a free, no-obligation call.
integrated fundraising solutions for nonprofits
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