Blog | IPM Advancement

[NPFX] Nonprofit Advocacy Basics

In today’s podcast episode, we’ll cover the fundamentals of creating an effective advocacy strategy for your nonprofit.

[NPFX] 12 Mistakes Nonprofits Make in Their Fundraising Copywriting: Part 2

Continuing our discussion from last week’s episode, we explore the top 5 copywriting mistakes made by nonprofits and what you need to do to ensure that your copy inspires people to give.

[NPFX] 12 Mistakes Nonprofits Make in Their Fundraising Copywriting: Part 1

In today’s episode, we discuss how fundraising messaging can go wrong and what you need to do to ensure that your copy feels compelling and authentic to those who care about your cause.

Nonprofit Monthly Sustainers, Part 2 — 8 Tips for a Successful Monthly Giving Program

In Part 1 of this article, we made the case for why nonprofit organizations should enroll donors in monthly giving. Today, we’ll look at specific ways to create a successful monthly sustaining donors program that can help provide financial stability in any economy....

[NPFX] Capital Campaigns during COVID-19: Pivot and Adapt

In today’s podcast episode, meet a virtual panel of representatives from different nonprofits to learn how they’ve adapted their capital campaigns to the impact of the COVID-19 pandemic.

Nonprofit Monthly Sustainers, Part 1 — Financial Stability in Any Economy

While it will still be some time before we know the full effects of the COVID-19 pandemic on nonprofits, one strategy can help mitigate the impact, provide some predictability to revenue, and keep donors engaged and loyal: a monthly sustainer program.

[NPFX] Effective Donor Engagement: Launching into FY21 with Confidence

In today’s podcast episode, we’ll look at strategies for effective donor engagement that you can put into practice right now to launch into the coming months with confidence.

Nonprofit Fundraising Messaging in the COVID-19 Era — 8 Essential Elements

Instead of generic emergency appeal messaging, consider putting the emphasis on your unique donor value proposition. Double down on the importance of cultivating a meaningful relationship with your donors.

[NPFX] Fundraising during COVID-19: Practical Strategies for Success

In today’s episode, our panel of experts will provide practical advice that nonprofits can use right now to mitigate the impact of COVID-19 and survive the economic effects of this pandemic.

[NPFX] Is Annual Giving Dead? (COVID-19 Edition)

In our podcast episode today, we’ll look at the state of annual giving and what nonprofits can do to sustain and grow their annual fund. We’ll also frame things in the context of the COVID-19 pandemic, which has certainly brought up some new questions for nonprofits.

An Open Letter to Nonprofit Professionals during the COVID-19 Pandemic

As nonprofit professionals and leaders in our respective communities, we have the opportunity to model a peaceful and measured response to the uncertainty and chaos many of us are confronting in our lives right now.

Fundraising in a Global Pandemic: Five Ways Nonprofits Can Weather the Impact of COVID-19 (Novel Coronavirus)

COVID-19, novel coronavirus, is poised to upend the financial stability of many nonprofit organizations in the U.S.

Inside IPM: Meet Rich Frazier

“Inside IPM” is a new series featuring the talented players who comprise the IPM Advancement team! Today, we’re talking to Rich Frazier, Senior Consultant.

Quick Tips to Boost Response from Direct Mail Fundraising

Not every direct mail fundraising appeal is created equal. While the number of variables that can affect direct mail fundraising can be mind-numbing, there are proven ways to increase donor response rate and average gift amount. When working with a new client, we...

Inside IPM: Meet Jack Padovano

“Inside IPM” is a new series featuring the talented players who comprise the IPM Advancement team! Today, we’re talking to Jack Padovano, Owner & Lead Consultant.

Nonprofit Staff Retention — Part 2: How to Attract and Keep the Best Employees

In Part 1 of this article, we investigated the question of whether or not higher salaries are the answer to the problem of nonprofit staff turnover. Now let’s look at a strategy you can implement right away to improve staff retention: Give your employees a greater...

Nonprofit Staff Retention — Part 1: Are Higher Salaries Really the Answer?

In surveys of nonprofits, staff retention is often reported as one of the top challenges. Some researchers estimate that the average fundraiser will leave their position every 16 to 18 months, costing nonprofits potentially hundreds of thousands of dollars in hiring...

Inside IPM: Meet Samantha Timlick

“Inside IPM” is a new series featuring the talented players who comprise the IPM Advancement team! Today, we’re talking to Samantha Timlick, VP of Client Services.

Make the Donor the Hero of Your Fundraising Story

In nonprofit fundraising, there’s an important adage: Donors give to success. That’s why one of the most important goals of a nonprofit fundraising appeal is to emphasize the impact your organization makes on those you serve. You can do this by telling a powerful...

Inside IPM: Meet Russ Phaneuf

“Inside IPM” is a new series featuring the talented players who comprise the IPM Advancement team! Today, we’re talking to Russ Phaneuf, Managing Director & Chief Strategist.

How Nonprofits Can Use Infographics to Engage Donors

An infographic is a visual presentation of information that instructs or educates the reader on a specific topic. When infographics are done well, they grab our attention, teach us something we didn’t know, and can even motivate us to take action on what we’ve...

Inside IPM: Meet Diana Gardner

“Inside IPM” is a new series featuring the talented players who comprise the IPM Advancement team! Today, we’re talking to Diana Gardner, VP of Client Development.

Giving Tuesday 2019 Results and What Your Nonprofit Should Take Away

Another Giving Tuesday has come and gone, and the results are in: According to The Chronicle of Philanthropy, nearly $2 billion was collected by U.S. charities, breaking all records from previous years. Nonprofits reported an increase of both donations and donors this...

What’s the Lifetime Value of Your Donors?

There’s a saying: If you want to achieve your goals faster, measure your progress more frequently. This is especially true for fundraising. Measuring and tracking your fundraising efforts tells you which strategies are working and which ones aren’t. With that...

Writing a Great Thank You Letter: The First Step in Successful Donor Stewardship

So you’ve written a winning fundraising appeal. It has a compelling case for support, it makes readers feel the urgency of your cause, and it includes a strong call to action. Now it’s all set to drop and you expect it to have a high response rate. Good job! But wait...

The Reality of Digital Fundraising

Since the advent of online giving, many people have touted grand promises from the “digital fundraising revolution.” Some have even predicted utter doom for traditional fundraising (especially direct mail). Cue movie preview voice … “In a world where urgency trumps...

What Should I Write About in My Next Appeal?

Let's say you and your team have created a strong annual fund strategy for the year. Part of that plan involves sending regular appeals to donors and prospects. The question then comes up: What exactly should we write about in our appeals? When there's...

How Nonprofits Succeed by Focusing on Others — Part 2: Emphasize Donor Impact

In Part 1 of this article, we explored the importance of your mission statement in keeping you focused on effectively serving the people your nonprofit was created to help. Now let's look at how focusing on donors and their positive impact can help you...

How Nonprofits Succeed by Focusing on Others — Part 1: Learn to Say No

Your attention gets pulled in many different directions in the day-to-day management of your nonprofit. On top of that, high-level concerns like building a strong organizational brand, incorporating the latest digital technology into your fundraising strategy,...

The Secret to Keeping Your Donors Giving: Make Them Feel Special

You put a lot of time, energy, and money into acquiring new donors. So it's frustrating when the majority of them give just once or twice and never again. It's not uncommon these days to find yourself fighting a continuous uphill battle of acquiring donors who never...

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